Research Review

How Hollywood is Destroying the American Image

By Anthony Macasieb

In Michael Medved's 2004 article, "That's Entertainment: Hollywood's Contribution to Anti-Americanism Abroad," he provides a great explanation of why American films are contributing to anti-American sentiments around the world. One factor he presents is that American media exports don't show what the "real" America is like. Instead, shows like Sex and the City and Ally McBeal present an America is that is oversexed while Touched By An Angel and Seventh Heaven invoke elements of Christian faith that other cultures might not share. The images in these shows conflict with how others view the world on issues regarding morality and religion. This contributes to anti-Americanism.

Medved goes on to explain that Hollywood wasn't always like this. In his own words, Hollywood used to make heroism look "riveting" and decency look "dramatic." But now, film directors want to be taken more seriously by making critically appealing, edgy dramas emphasizing the violent and bizarre behavior. This can come into conflict with the taste and sensibilities of others from different cultures - to the point of being offended by what they see. Of course, Medved must then explain why people around the world still want to watch American media. He explains this as the "National Enquirer appeal." International audiences don't watch U.S. programs because of admiration, but out of a strange mix of envy and resentment. He suggests that in countries of the Middle East viewers use American media content as an example of why the United States is wicked and should be destroyed.